On the morning of November 6th, the 2020 World Sea Cucumber Industry (Yantai) Expo and Marine Ingredients Exhibition opened at the Yantai International Expo Center. At the opening ceremony, Wang Jingdong, Deputy Director of the Shandong Agriculture and Rural Department, Li Tingdu, former Chief Representative of the South Korean Aquatic Products Collaborative Association in Shanghai and Qingdao, and Cui He, President of the China Aquatic Products Circulation and Processing Association, delivered speeches respectively. The theme of this exhibition is "managing the ocean, promoting green and safe development, and achieving a win-win future". Based on the positioning of "world pattern, production area concept, building a center, and promoting brand", the aim of this exhibition is to "promote industry development and trade cooperation". It aims to build a large-scale sea cucumber industry commercial platform that integrates "brand display, economic and trade negotiations, investment cooperation, production and sales docking, professional discussions, and technical exchanges" for domestic and foreign sea cucumber enterprises. Yantai International Expo Center has two pavilions, with an exhibition area of 12600 square meters and 700 booths. The organizing committee has established eight special exhibition areas based on the principle of "production area concept+strong brand+full industry chain". Among them, the international sea cucumber exhibition area showcases various types of sea cucumbers and deep processed products from the main production areas of Japan, South Korea, Russia, Iceland, etc; The domestic sea cucumber exhibition area showcases various types of sea cucumbers and deep processed products, information service platforms, etc. from the main sea cucumber production areas of Shandong, Liaoning, Fujian, etc.

The Yantai Sea Cucumber Exhibition Area, which has received much market attention, made a grand debut, showcasing the "Top Ten Brands of Yantai Sea Cucumber" as well as various sea cucumber, deep processed products, and marine technology products from sea cucumber production areas such as Changdao, Penglai, Zhifu, Laishan, Muping, Development Zone, Laizhou, and Haiyang. Yantai Shanhaicheng Seafood Trading Center, Haizhongbao Seafood Trading Center, China Sea Cucumber Import and Export (Yantai) Distribution Center, Huada Modern Food Industry Park and other organized enterprises to participate in the exhibition; More than 300 booths, including Anyuan Seed Technology, Kongtong Island Industry, Changshanhai Rare Products, Kongtong Island Industry, Haihe Food, and Hongda Sea Cucumber, showcase the strength of Yantai's sea cucumber industry.

In addition, the national marine ranching achievement exhibition area, seedling breeding exhibition area, scientific research and technology achievement exhibition area, technology equipment exhibition area, marine food ingredient exhibition area, etc. will also showcase the latest achievements of the entire marine industry chain.

On the afternoon of June 6, the China Sea Cucumber Industry Development Summit Forum with the theme of "ecological efficiency, quality and safety" was held in the conference hall on the second floor. Yang Hongsheng, Executive Deputy Director of the Institute of Oceanography, Chinese Academy of Sciences, delivered a keynote speech on "scientific and technological response to high-quality development of sea cucumber industry", and Chang Yaqing, President of the Fisheries and Life College of Dalian Ocean University, delivered a keynote speech on "current situation, problems and prospects of sea cucumber aquaculture industry". Leading experts, scholars, and backbone enterprises in the field of sea cucumber industry; Academicians, professors, universities, research institutes, leaders of modern marine ranch construction demonstration areas, experts in sea cucumber breeding and processing, and key enterprises in the sea cucumber industry will gather together in the field of marine fisheries. Subsequently, a sea cucumber brand promotion conference will be held, and 7 innovative enterprises will introduce their respective enterprises and introduce their development experiences.

The organizing committee will organize attending leaders, experts, and industry backbone enterprises to visit and inspect Yantai National Marine Ranch Demonstration Zone, Genghai No.1, CIMC Marine Engineering Institute, Haizhongbao Market, etc. At the same time, the "Yantai Sea Cucumber" tasting and supply and demand docking activities will also be held, inviting nationwide sea cucumber agents, supermarkets, catering and hotel industry buyers to form a "procurement team" to enter enterprises and important sea cucumber wholesale markets, observe and taste sea cucumber cuisine on site, promote sea cucumber culture, technical exchange and cooperation, supply and demand docking negotiations, and promote industrial development.